We’ve taken an important step to learn how to co-produce stories with our readers without corrupting the editorial process

David Landes, Head of Commercial Content at The Local

“We wanted to focus on people and not on statistics. We hoped this would provide more entry points for nuanced conversations and enable our readers to question assumptions.”

“…you could call our stories an augmented narrative to the existing narrative you would get reading traditional news coverage.”

“The Syrian immigrant in northern Sweden often worked out what was going on in the south of Sweden through an Arabic language network that was sharing our content on social media.”

“The ‘aha! moment’… was to figure out a way to use this technique to ask questions from our readers and increase the probability of getting useful answers without the issue getting hijacked.”

“By the time we came up with the story, there were several hundred people who had a fingerprint on it… ”

How I fled Isis and celebrated Christmas with a Swedish circus, read the full story on The Local Voices




I am interested in the context & values of our Digital Identities.

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Abhay Adhikari

Abhay Adhikari

I am interested in the context & values of our Digital Identities.

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